Folly Tiki · follytiki.com, rebuilt

Same boats. Same dolphins.
A site that finally sells them.

The current site takes half a minute to load on beach LTE and buries the booking button two screens deep. This is the replacement: built around your photos, your reviews, and your FareHarbor account, and faster than any tour site in Charleston.

The new Folly Tiki homepage hero: the tiki catamaran anchored at a sandbar with the headline 'Your own island for the afternoon.'
The new homepage. Your sandbar photo, one promise, and a booking button that's always one tap away.

44×

lighter homepage: 37.1MB down to 836KB. Loads in about a second on a phone at the beach.

1 tap

to a booking calendar from any page: your FareHarbor account, unchanged, just wired in properly.

250

automated tests guard every price, booking link, and page: they run before any change ships.

$0/mo

hosting on Cloudflare's global network, versus ~$300/yr for Squarespace.


The homepage

Before: neon headline colors, videos floating over the text, and 37MB of downloads before anyone sees a price. After: your golden-hour photography doing the selling, four tour cards with boarding-pass pricing, and your real five-star reviews set large.

Today
The current Squarespace homepage with neon-colored headlines and floating video players

Squarespace template, assembled by hand: every heading a different color.

The new site
The new homepage: warm sand palette, boarding-pass tour cards, dolphin photo band, review wall

One warm palette pulled from your own logo. Barrel gets his moment with the dolphin shot, your reviews rotate through a living wall of twenty real quotes, and the sailboat gets its own feature.


The booking page, the money page

Before: four calendars stacked into blank space, each heading a different neon color. After: one clean chooser: tap any tour and your FareHarbor calendar opens right there, on top of the page. Bookings, payments, and waivers keep flowing through your existing account, nothing about your operation changes.

Today
Current booking page with large blank gaps where calendars should render

What a customer sees after tapping "Book Here" today.

The new site
New booking page: four clear tour rows with prices and a Check availability button each

Four rows, four prices, four "Check availability" buttons. Done.


On a phone, where your customers actually are

Most people find a boat tour standing on Center Street with a phone. Today they get a 9,700-pixel wall of text with no photos and no book button in sight. The new site keeps a book bar pinned to the bottom of every screen.

Today
Current mobile homepage: dense text, headline wrapping mid-word, no photos

The headline breaks mid-word; the hero photos don't load at all.

The new site
New mobile homepage: full hero photo, tour cards with prices, sticky book bar

Photo-first, prices scannable, "Book now" always one thumb away.


The sailboat your current site never mentions

Your FareHarbor account sells five sailing catamaran trips, from the $450 two-hour sail to the $1,500 full day. The current website does not show a single one of them. The new site gives the sailboat its own page, with each trip booking straight into its own FareHarbor calendar, and tells the story that earns it: thirteen countries under sail before she ever dropped anchor at Folly Beach.

New
The new sailing catamaran page: the boat under sail with a dolphin surfacing nearby, five priced sail trips each with its own booking button

Look close at the hero photo, that's a dolphin off the bow. This page did not exist in any form before.


A page built to win the bachelorette search

"Bachelorette party boat Charleston" is the search that pays for boats. It now has its own landing page: your captain-hat crews front and center, both party packages priced in the open.

New
The new bachelorette page: hero photo of a bachelorette crew in captain hats, two priced packages with Check availability buttons

Under the hood (the part Google sees)

  • Every old link keeps working: /home-1, /faqs-1 and the rest permanently redirect to real page names, so nothing you’ve earned in Google is lost.
  • The junk is gone: the three unfinished "blog-post-title" pages Google has been indexing since March 2025 are removed from the index.
  • Structured data on every page: your business, tours, prices, and FAQs are described in the format Google uses to show rich results.
  • AI assistants can find you now: the current site blocks every AI crawler; when someone asks "best boat tour in Folly Beach," you’re currently opted out of the answer. Not anymore.
  • Every photo has a description, every page has exactly one headline, and every title fits in a Google result without being cut off.

To launch, we need three things

  • Your Google rating and review count from your Google Business Profile: there’s a slot on the homepage waiting for the real number.
  • Domain access to point follytiki.com at the new site. Every old URL redirects from minute one.
  • Your go. Deployment takes minutes; your FareHarbor account needs no changes at all.
Take a look around

Prepared for Folly Tiki · August 2026 · All photos and reviews shown are Folly Tiki's own.

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